Life's A Pitch: Presentation Preparation

Mockup for presentation slides

Assigned Roles for presentation:

Me - Script writing, Presenting + 

Mel - Script writing + Presenting

Sol - Presentation Composition + Finance

Billy - Visuals + Presenting

Frankie - Visuals 

About The Author: Summative Evaluation

In this module, I feel I have been really forced out of my comfort zone in order to try different ways of working. I have, mostly, really enjoyed trying out new methods and have been really excited to see the finished products. Throughout the module, I have come to find that timekeeping is an essential skill when juggling various projects, which is something that I will hopefully develop; despite the fact my timekeeping skills have improved drastically since last year. I have got into a routine of making to do lists and using my planner to consider the amount of time I need to complete certain things. I feel that my planning skills have also developed alot throughout the course of this module, for example, booking print slots in advance etc, and I have become alot more organised. Unfortunately, during this module I learnt the hard way about preparing to fail, which really had an effect on my final outcome. Yet I will definitely learn from this experience and hopefully take my planning skills to the next level in future projects. Though I found screen-printing to be really frustrating, and despite my previous feelings towards it, I feel this module has allowed me to gain more experience in print making, which will definitely help me when/if I decide to pursue it again. I have really come to recognise the value of authenticity in my work, which is why I wanted my screen prints to work so much, as opposed to digitally printing them. As an artist who Is quite keen on creating digital artwork, I have been looking for ways to push my work further, and I think screen print would be a really effective way of doing this. I feel slightly guilty for using completely digital media to create my sting, and do not feel as though I have pushed myself completely, yet I am really happy with the final outcome. In relation to printing my book, I'm glad that I challenged myself to making a 12 page, 2 colour publication as It was a completely new experience for me, and I think that I have gained confidence. And once again, despite the problematic events, I felt that through organisation, I was able to digitally print a book that I was quite happy with. 

    

The main strengths in my submission I think are present in my animated work. Lately I have been really interested in animation and would really like to address it in future projects. I really enjoyed using after effects and have completely familiarised myself with the software; I feel confident that I could create an animation that is a lot more complex, an amazing skill to have in my opinion. Although I have been criticised for using digital brushes etc, I feel that my skills using digital media(e.g Kyle T Websters custom brushes) have definitely grown stronger, which when developed further by means of screen printing could be something quite effective in my future work. 

One of the main areas of concern in my submission is my presentation skills, that I feel have been lacking. I do not feel that I have fully submerged myself into making my submission look beautifully presented, in response to sb3. However, I feel that it may be down to the fact that I have only created a small concertina book, which I have presented in the best way possible, that is making my submission look slightly unrefined. Another issue I have had during this module is idea generation. I found it difficult to generate a breadth of ideas based on my author, which to be honest is probably down to lack of research. In some ways I was really happy the amount of research I was able to conduct, yet I feel that because it was all from one source(the world wide web) the information I was reading became very dull very quickly, which I think has had an effect on my final book. 

Overall I'm relatively happy with the outcomes from this brief, and feel that I have been able to translate my research into an effective visual response. I think that my concepts could use refining slightly, which is once again down to my research and organisation skills. To improve this in future modules, I feel that I need to fully immerse myself in researching, and looking at more specific aspects that would push my development further, to create more refined outcomes. Even though I have recognised this as a weakness, I see it as an opportunity to improve. 

Life's A Pitch: SWOT

Name Change - Who are we and what do we do?

Our original name 'Hungry Space', based on the concept of feeding the world with art and reaching out to artists that have a hunger for fame etc, we felt had a friendly and contemporary feel. However, when receiving feedback we found that it had more obvious connotations of food, and was was very similar to the creative collective known as 'The Hungry Sandwich'. 

We liked the idea of keeping 'Space' so after generating a range of ideas, 'Watch this space' etc, we came up with a Space In Progress, which we feel has an emotional value and creates the idea of striving towards better things.

We also took another opportunity to clear up any confusions that absent team members may have had about the business concept. 

SWOT Analysis of our Business Concept

Strengths

Has alot of room for expansion
Promotes unknown artists and hidden talents - Gives post-grads a chance?
Has positive impact on communities
Environmentally efficient 

Weaknesses

Inexperienced employees - we are still yet to learn all the tips and tricks of creating a successful business, need to gain more contacts and get ourselves out there. 
No website (yet)
Unsure of how many projects we could fit into a year - and that is based on availability and whether a town wants us or not.

Opportunities 

Taking inspiration from Assemble, we intend to host a street fair/celebration of the towns heritage where we would invite local businesses to join in and promote themselves. 
Our projects would be a good opportunity for advances in tourism. 

Threats

Competitors

Environmental Factors like weather?

Availability of spaces for regeneration

Time managing projects throughout the year

The 4 P's of Marketing

Product

Price

Place

Promotion